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How to Do a Keyword-Driven Content Audit (with Keyword Explorer)

Posted by Dr-PeteAs content marketers, we frequently suffer from What Have You Done For Me Lately Syndrome (WHYDFMLS). As soon as we’re done with one piece of content, we’re on to the next one, barely stopping to check analytics for a couple of days. Analytics themselves are to blame, in part. Our default window into traffic-based analytics is somewhere in the realm of 30 days, leading us to neglect older content that’s still performing well…

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Source – Moz Blog:
How to Do a Keyword-Driven Content Audit (with Keyword Explorer)

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