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Faster Sites: Beyond PageSpeed Insights

Posted by BenjaminEstesGoogle’s PageSpeed Insights is an easy-to-use tool that tests whether a web page might be slower than it needs to be. It gives a score to quantify page performance. Because this score is concrete, the PageSpeed Insights score is often used as a measure of site performance. Similarly to PageRank years back, folks want to optimize this number just because it exists. In fact, Moz has a popular article on this subject: How…

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Faster Sites: Beyond PageSpeed Insights

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Location Data + Reviews: The 1–2 Punch of Local SEO

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