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Better Alternatives to "Expert Roundup"-Style Content – Whiteboard Friday

Posted by randfishYou may be tempted to publish that newest round of answers you’ve gotten from industry experts, but hold off — there’s a better way. In today’s Whiteboard Friday, Rand explains why expert roundups just aren’t the best use of your time and effort, and how to pivot your strategy to create similar content that’ll make the juice worth the squeeze.http://fast.wistia.net/embed/iframe/9w7kz7wepj?videoFoam=truehttp://fast.wistia.net/assets/external/E-v1.jsClick on the whiteboard image above to open a high-resolution version in a new…

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Better Alternatives to "Expert Roundup"-Style Content – Whiteboard Friday

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Google (Almost Certainly) Has an Organic Quality Score (Or Something a Lot Like It) that SEOs Need to Optimize For – Whiteboard Friday

Posted by randfishEntertain the idea, for a moment, that Google assigned a quality score to ...