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To regain advertiser trust, Facebook is tracking ads by the millisecond

You may scroll through something so fast on Facebook that you don’t notice it. But Facebook wants every moment to count — at least in what it presents to advertisers.  The company announced Friday they will provide millisecond-level data for ads on Facebook, Instagram and its online ad ecosystem Audience Network.  SEE ALSO: Legal action over boxing livestream highlights Facebook’s piracy problem Now, for the first time through Facebook, advertisers can see how long their…

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Source – Mashable:
To regain advertiser trust, Facebook is tracking ads by the millisecond

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