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Winter Olympics Google doodle gets Valentine’s Day treatment with two dancing grebes

On day six of its Winter Olympics series, the doodle team designed a pair of figure-skating grebes that make heart-shaped patterns across a frozen pond. The post Winter Olympics Google doodle gets Valentine’s Day treatment with two dancing grebes appeared first on Search Engine Land. Please visit Search Engine Land ...

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A link-building case study: Using brand mentions and competitive linking tactics

Columnist Andrew Dennis walks through link-building tactics implemented on a new website, resulting in an increase in links and traffic. The post A link-building case study: Using brand mentions and competitive linking tactics appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Please click ...

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SearchCap: AMP Stories, Google Shopping links & more search refinements

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: AMP Stories, Google Shopping links & more search refinements appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Please click the ...

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How do you optimize content for a voice-first world?

Want to know how to optimize your content for voice search? Contributor Sherry Bonelli shares how to incorporate smart SEO tactics to increase the chance of being heard. The post How do you optimize content for a voice-first world? appeared first on Search Engine Land. Please visit Search Engine Land ...

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Spotted: Links to competing shopping engines in UK Google Shopping results

The new look is in response to the European Commission’s antritrust ruling against Google, but it may not satisfy rivals. The post Spotted: Links to competing shopping engines in UK Google Shopping results appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Please click ...

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Who won the Super Bowl ad game? The spots that generated the most buzz across YouTube, social & search

While the Philadelphia Eagles were this year’s Super Bowl champs on the field, the overall Super Bowl brand winner isn’t as easy to name. The post Who won the Super Bowl ad game? The spots that generated the most buzz across YouTube, social & search appeared first on Search Engine ...

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Google launches new look for ‘people also search for’ search refinements

Go to a search result, click on a listing and then click back to the search results page on Google to trigger this yourself on Google desktop search. The post Google launches new look for ‘people also search for’ search refinements appeared first on Search Engine Land. Please visit Search ...

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AMP Stories: the new Accelerated Mobile Pages format from Google

Does this doubling down on the mobile framework by adding the new, heavily visual and interactive format signal a more aggressive push toward AMP-only websites? The post AMP Stories: the new Accelerated Mobile Pages format from Google appeared first on Search Engine Land. Please visit Search Engine Land for the ...

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Google gets in on mobile ‘story craze’ with new AMP Stories format

New, visually rich mobile content format is designed to generate more engagement from users. The post Google gets in on mobile ‘story craze’ with new AMP Stories format appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Please click the link below to view ...

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SearchCap: Getty Images, SEO and website migrations & Winter Olympics Doodles

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Getty Images, SEO and website migrations & Winter Olympics Doodles appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Please click ...

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