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Bing Ads Editor adds new features for Mac users

Labels and structured snippet management add more power to the Mac version of Bing Ads Editor. Please visit Search Engine Land for the full article. Please visit Search Engine Land for the full article. Please click the link below to view full content: Source – Search Engine Land: Bing Ads ...

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SearchCap: AdWords parallel tracking, negative SEO, Yext with TripAdvisor

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article. Please visit Search Engine Land for the full article. Please click the link below to view full content: Source – Search ...

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What negative SEO is and is not

In the first of a six-part series on negative SEO and its effect on links, content and user signals, contributor Joe Sinkwitz sets the tone by dispelling myths and providing definitions of key concepts. Please visit Search Engine Land for the full article. Please visit Search Engine Land for the ...

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AdWords sets parallel tracking deadline & will warn advertisers using HTTP landing pages

Advertisers using third-party click measurement systems need to prepare for parallel tracking. AdWords will automatically redirect some HTTP ad clicks to HTTPS landing pages. Please visit Search Engine Land for the full article. Please visit Search Engine Land for the full article. Please click the link below to view full ...

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More details on Microsoft Audience Network: Workflows, ad formats & how to target with LinkedIn data

How it works and what makes MSAN different from other ad networks Please visit Search Engine Land for the full article. Please visit Search Engine Land for the full article. Please click the link below to view full content: Source – Search Engine Land: More details on Microsoft Audience Network: ...

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Better Business Bureau reviews are not always better

Contributor Joy Hawkins hires a pool company and finds that the BBB’s site isn’t as trustworthy as she previously believed. Please visit Search Engine Land for the full article. Please visit Search Engine Land for the full article. Please click the link below to view full content: Source – Search ...

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Better Business Bureau reviews are complex. Here’s what you need to know

Contributor Joy Hawkins hires a pool company and finds that the BBB’s site isn’t as simple as she previously believed. Please visit Search Engine Land for the full article. Please visit Search Engine Land for the full article. Please click the link below to view full content: Source – Search ...

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Yext adds TripAdvisor to listings network, conversational UI for local data updates

Messaging-based updates especially useful for SMBs and local store managers. Please visit Search Engine Land for the full article. Please visit Search Engine Land for the full article. Please click the link below to view full content: Source – Search Engine Land: Yext adds TripAdvisor to listings network, conversational UI ...

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SearchCap: Google News updated, standout tag gone & e-commerce SEO

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article. Please visit Search Engine Land for the full article. Please click the link below to view full content: Source – Search ...

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Buy vs. Develop It Yourself: Considerations for Scaling Your Ad Network

Learn the pros and cons of Buy vs. DIY and how you can make the best decision for your business. Please visit Search Engine Land for the full article. Please visit Search Engine Land for the full article. Please click the link below to view full content: Source – Search ...

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