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Desktop, Mobile, or Voice? (D) All of the Above – Whiteboard Friday

Posted by Dr-PeteWe’re facing more and more complexity in our everyday work, and the answers to our questions are about as clear as mud. Especially in the wake of the mobile-first index, we’re left wondering where to focus our optimization efforts. Is desktop the most important? Is mobile? What about ...

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How to Optimize Car Dealership Websites

Posted by sherrybonelliGetting any local business to rank high on Google is becoming more and more difficult, but one of the most competitive — and complex — industries for local SEO are car dealerships. Today’s car shoppers do much of their research online before they even step into a dealership ...

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What Do SEOs Do When Google Removes Organic Search Traffic? – Whiteboard Friday

Posted by randfishWe rely pretty heavily on Google, but some of their decisions of late have made doing SEO more difficult than it used to be. Which organic opportunities have been taken away, and what are some potential solutions? Rand covers a rather unsettling trend for SEO in this week’s ...

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The Minimum Viable Knowledge You Need to Work with JavaScript & SEO Today

Posted by sergeystefogloIf your work involves SEO at some level, you’ve most likely been hearing more and more about JavaScript and the implications it has on crawling and indexing. Frankly, Googlebot struggles with it, and many websites utilize modern-day JavaScript to load in crucial content today. Because of this, we ...

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How to Diagnose Your SEO Client’s Search Maturity

Posted by HeatherPhysiocOne of the biggest mistakes I see (and am guilty of making) is assuming a client is knowledgeable, bought-in, and motivated to execute search work simply because they agreed to pay us to do it. We start trucking full-speed ahead, dumping recommendations in their laps, and are surprised ...

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How to Rock MozCon 2018 Like the Marketing Superhero You Are

Posted by FeliciaCrawfordMozCon is just around the corner, meaning it’s time to share one of our absolute favorite posts of the year: the semi-official MozCon Guide to Seattle! For those of you following the yellow brick road of I-5 into the heart of the Emerald City to spend three days ...

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The Goal-Based Approach to Domain Selection – Whiteboard Friday

Posted by KameronJenkinsChoosing a domain is a big deal, and there’s a lot that goes into it. Even with everything that goes into determining your URL, there are two essential questions to ask that ought to guide your decision-making: what are my goals, and what’s best for my users? In ...

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Q&A: Lost Your Anonymous Google Reviews? The Scoop on Removal and Moving Forward

Posted by MiriamEllisDid you recently notice a minor or major drop in your Google review count, and then realize that some of your actual reviews had gone missing, too? Read on to see if your experience of removal review was part of the action Google took in late May surrounding ...

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An 8-Point Checklist for Debugging Strange Technical SEO Problems

Posted by Dom-WoodmanOccasionally, a problem will land on your desk that’s a little out of the ordinary. Something where you don’t have an easy answer. You go to your brain and your brain returns nothing. These problems can’t be solved with a little bit of keyword research and basic technical ...

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Moz’s Mid-Year Retrospective: Exciting Upgrades from the First Half of 2018

Posted by NeilCristEvery year, we publish an overview of all the upgrades we’ve made to our tools and how those changes benefit our customers and Moz Community members. So far, 2018 has been a whirlwind of activity here at Moz — not only did we release a massive, long-awaited update ...

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