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3 Companies That Changed Their Logo in 2015

A company logo is often the first thing that sticks to a consumer’s mind when thinking of a product, brand, or company. Designed to be visually appealing and easy to remember, logos play an important role in business marketing and in maintaining a company identity. A logo is often the ...

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2016 Website Design Trends For Houston

Everyone knows that having a web presence is a must for business owners in today’s commercial world. Not everyone, however, understands that the website design itself communicates a lot about your business to your customers. Popular trends in web design; like richer animations, material designs, micro-interactions, and multi-responsive sites, will ...

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What Is Periscope & How Is It Being Used In Marketing

Periscope is one of the most popular mobile apps for streaming video. It works somewhat like YouTube, but footage is broadcast live at specific times. The app comes from Twitter, so it’s easy to tell followers when to watch. Major companies, like Dunkin’ Donuts and Adidas, have successfully used Periscope ...

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3 Steps For Social Media Marketing Success

The process of search engine marketing is now essential for making your business or organization stand out among the competition. Your social media accounts provide a platform for you to interact with your customers in real time. The following steps will help boost your chances for local social marketing success ...

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3 Trends In Social Media Marketing You Should Know

The vast majority of Houston’s small business owners agree that the use of social media is an important factor in the growth and success of their business. The trends in social media marketing continue to shift; however, understanding the leading trends that are currently taking place on Facebook, Twitter, Pinterest, ...

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The 5 Biggest Virtual Reality Breakthroughs Of 2015

Technology is changing by the minute.  In 2015, one of the areas that made the greatest strides was virtual reality (VR). The VR marketplace continued to expand its audience and available products and services. Five things stood out this past year. #1 VR headsets are improving and evolving. The market ...

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The Ringly Wearable Tech Ring

Wearable technology is all the rage today with devices becoming smaller, and their list of features getting longer. It seems like every item has a smart version from glasses to wristwatches. With Ringly, we now have the option of slipping a state-of-the-art gadget onto our fingers. What It Is Ringly ...

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5 Ways Hackers Can Attack Your Website

Hacking remains a serious problem for website owners and web hosting providers in Houston and around the world. Hackers attack over 10 million websites in an average year. Their targets range from small businesses, to huge software companies and social media networks. Common Methods Denial of service attacks simulate unexpected ...

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Why You Need A Responsive Website

Web browsing has been taken over by tablets and smartphones.  Individuals who used to access the Internet on desktop computers are now standing in line at the department store, drinking coffee in cafes, and sitting on the couch watching television, while they search for information. Therefore, the content and layout ...

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Top 3 SEO Trends To Watch In 2016

Regarding recent developments in Search Engine Optimization (SEO), Houston, as well as other parts of the world, have not been left out. The SEO industry has seen plenty of exciting developments, and the end of the year is just around the corner; so all eyes are on 2016. Video Overtakes ...

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